AI Insights · Timothy · July 2025
Top 5 iOS Consumer Finance Apps in Uruguay: Q2 2025 Performance
Explore the performance trends of the top 5 consumer finance apps on iOS in Uruguay during Q2 2025, highlighting weekly downloads and active user data.
The second quarter of 2025 saw notable activity among the top consumer finance apps on iOS in Uruguay. Here's a detailed look at the performance trends for the leading apps, based on data from Sensor Tower.
Banco Santander Uruguay saw fluctuations in weekly downloads, beginning at around 1.3K and peaking at over 1.5K in early April, before stabilizing around 1.1K to 1.2K towards the end of June. Active users hovered between 48K and 56K, with a slight upward trend by the quarter's end.
App eBROU maintained a consistent download rate, starting at about 1.3K and dropping slightly to just over 1.1K by late June. Active user data for App eBROU was not available, but download stability indicates steady interest.
OCA experienced a gradual increase in weekly downloads, reaching a high of approximately 913 in early June. This trend suggests a growing user base, although specific active user numbers were not provided.
Itaú UY began the quarter with downloads near 885, peaking to over 1K in early June before settling back to around 710 by the end of the quarter. Active users displayed a slight decline from roughly 39K to 35K, indicating a minor drop in engagement.
BBVA Uruguay showed a steady download pattern, with figures ranging from 489 to 582 throughout the quarter. Active users started at 5.1K, seeing a small increase to 5.5K mid-quarter, before stabilizing around 5.1K again.
For more detailed insights and trends across different regions and platforms, visit Sensor Tower's comprehensive analytics platform.
